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Web Credibility – Anticipated Issues (Item 1 / Q3 Summary)

November 3, 2012 Leave a comment

Fogg’s (2003) studies on web credibility from 1999 to 2002 have shown that the general website user has become more self-aware of the content that he/she may be reading or using in their research. Fogg shows a comparison sheet, comparing the trustworthiness elements that increase web credibility. One of the comparisons show that in 1999, the site that lists their organization’s physical address has a +2.0 rating of web credibility. In 2002, it’s been decreased down to +1.7. I’ll explain in dot points some of the reasons why people have become more aware and demanding of web credibility and some anticipated issues we could possibly see in the future in regards to credibility on the world-wide-web.

  • Figure 1: Facebook Logo (Source: Blue Out Pen State, 2012)

    The kids of this generation are being brought up with this type of technology and usability. They’re using mainstream sites like Facebook, Myspace & Twitter. Through these mainstream websites, people can supply links to information. People can ‘like’ links that are sent around the web, so people would misinterpret the popular links with the most likes as the ‘correct’ information, which could very well be completely inaccurate information.

  • The increased amount of articles lurking around the world-wide-web by supposed ‘journalists’ may have some correct information, but some articles are riddled with spelling mistakes and grammar errors, which could possibly indicate that the person’s article may not be completely true.
  • The reason behind the increased sighting of spelling mistakes and grammar errors could be due to the internet surpassing the ‘newspaper’ in delivering news. Every journalist and writer on the world-wide-web are keyboard-ready when it comes to news, so it’s all a matter of being first to deliver information, never-minding if the information is credible or not, and because they want to publish first, won’t scan their article as thoroughly as would professional editors apart of a newspaper or magazine agency.
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